Comparison
Looplift vs. ABConvert
ABConvert is 4.7★ over 72 reviews, Built for Shopify, live since October 2022, and priced from $99/month on a Starter plan metered in test orders (App Store listing, 31 July 2026). Its centre of gravity is commercial testing: price tests, shipping tests, theme and template tests, checkout tests and URL redirects, with an audience-targeting layer and Chinese-language support.
Almost none of that overlaps with Looplift. Pricing rules, shipping and checkout are out of our scope on purpose — they are server-side commerce logic, and a tool that changes them can cost a merchant real money when it is wrong. We test what a storefront says and shows, and we say so on day one rather than after you have installed us.
| ABConvert | Looplift | |
|---|---|---|
| Price and shipping testing | Core product: price tests, shipping-rate tests, offer tests, checkout tests. | Not offered, and not planned. Pricing, discounts, stock and checkout logic are explicitly outside what we will touch. |
| Theme and template testing | Supported, including template and theme-level tests. | Not supported. We change elements within the page your theme already renders. |
| Where the hypothesis comes from | You, with an AI assistant available for help inside the product. | A storefront audit that names the problem, writes the hypothesis and builds the variant before you decide anything. |
| Metering | By test orders — 1,000 included on Starter, then per-thousand overage. Cost tracks how much you test. | Flat monthly by number of sites. Testing more does not cost more. |
| Safety model | Built for Shopify, with a theme-check service on the higher plans. | No theme write path at all, allow-listed declarative patches, ops that fail open, a self-serve per-site kill switch, and automatic guardrail stops on running experiments. |
| Track record | 72 reviews, Built for Shopify, nearly four years live, English plus Chinese. | New, private beta, English only, not yet on the Shopify App Store. |
When abconvert is the better choice
- Your next test is a price, a shipping threshold, or something in checkout. Buy ABConvert; we will not build this.
- You want per-order metering because your testing volume is spiky, or you need Chinese-language support.
- You want the Built for Shopify badge as part of your vendor criteria today.
When Looplift is the better choice
- The changes you actually need are on the page — the product description, the CTA, what appears above the fold, what order things are in.
- You want the tool to produce the test plan, not just execute it.
- You want an unambiguous boundary around what a testing app may touch in your store, written down before you install it.
These two barely compete. ABConvert tests the commercial variables; Looplift tests the storefront and refuses the commercial ones on purpose. If your hypotheses are about price, this comparison should end here. If they are about what your page says and shows — and if you would rather not decide alone — that is our half. Listing facts as of 31 July 2026.
The cheapest way to decide
Run the free audit. In minutes you get three specific, evidence-backed experiment proposals for your own site — then judge the quality of the thinking for yourself. No card required, and nothing launches without your approval.